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Acquisition

Lead Management for teams that need more than a basic tool

From first touch to qualified pipeline, Repzo helps teams organize lead intake, score quality, and convert the right prospects at the right moment.

Marketing and sales teams that need clean lead capture, qualification, and conversion workflows.

Configurable lead stages and transition rules

Lead source and channel attribution

One-click conversion to account, contact, and deal

Lead Management
Name
Company
Rating
Source
Stage
SC
Sarah Chen
Acme Corp
Hot
Website
Contacted
JW
James Wilson
TechFlow Inc
Warm
Referral
Qualified
MG
Maria Garcia
GrowthLab
Hot
LinkedIn
New
AK
Alex Kim
Skyline IO
Cold
Email
Contacted
LM
Lena Müller
DataVista
Warm
Website
New

What this page is built around

Capture, score, qualify, and convert leads with configurable stages, source tracking, and one-click deal conversion.

Capabilities

Core workflows teams can run inside Lead Management

These pages are anchored in the actual product shape across the frontend routes, backend models, and documented workflows in this workspace.

Teams typically use lead management to:

  • Run inbound qualification for marketing-generated leads
  • Organize outbound prospecting with consistent stage rules
  • Track conversion performance by source and rep

Prioritize outreach with hot, warm, cold, and numeric scoring

Track source, channel, and referral data for attribution

Enforce required fields at each qualification stage

Convert qualified leads without re-entering data

Workflow

How teams typically move through lead management

1

Capture or import leads from forms, CSV, and multiple acquisition sources

2

Qualify with stage rules, ratings, and budget context

3

Convert winning leads into real pipeline records in one action

Related modules

Stronger when connected to the rest of the platform

Each feature page links back to adjacent workflows so search traffic lands on a real product ecosystem rather than an isolated marketing leaf.

Sales CRM

Track every opportunity from lead to close. Drag-and-drop deals through customizable stages, set reminders, and never let a deal slip through the cracks.

Explore module

Analytics

Built-in reports and dashboards give you real-time visibility into sales performance, team activity, pipeline health, and revenue trends.

Explore module

Forms

Build shareable and embeddable forms that feed directly into your CRM. Every submission auto-creates or links to a lead, contact, or account — so no data falls through the cracks.

Explore module

FAQ

Questions teams ask before adopting Lead Management

Can we score and rate leads?

Yes. Repzo supports both qualitative rating and numeric lead scoring to prioritize follow-up.

Can we track where leads came from?

Yes. Source and channel fields let teams report on campaigns, referrals, and acquisition performance.

What happens on conversion?

A qualified lead can generate the linked account, contact, and deal records without duplicate entry.